Blio Privacy Statement

This Privacy Statement applies to the online information gathering and data sharing practices of K-NFB Reading, Inc. (“K-NFB”) for Blio and this Web Site only.

Your privacy is important to K-NFB. This statement provides you with information about the type of personally identifiable information that is gathered and tracked through the Blio eReader application and through this website, how the information is used, and with whom the information is shared. In general, you can visit K-NFB on the web without providing any information about yourself. However, there might be times when we may need information from you or we obtain information about you when you or others provide us with such information.

Collection of Personal Information

We may collect your name, address, e-mail address, domain name, phone number, user IDs and passwords, billing and transaction information, credit card and other personally identifiable information about you ("personal information") and the products or services you purchase or obtain from us. This information is collected, in general, from information you provide to us through the Blio eReader application when you purchase our products or services, through your survey responses or rebate forms, and through your filling out and submitting web forms requesting information from K-NFB.

Opting Out

You may opt out of receiving our newsletters or other marketing information from us by unsubscribing using the link on any email you receive from us. If you opt out of receiving our newsletters or other marketing information, we may still send you certain types of communications, such as product updates, transactional or legal notification emails, and we may respond to requests from you by email. If you opt-out through one of these methods we will try to process your request within ten business days.

Use and Sharing of Personal Information

We do not sell your personal information. We may use your personal information to process your transactions, to contact you about products you have purchased, inform you of product and service opportunities that may be of interest to you, to conduct market research regarding K-NFB products or services, to customize the content of our web site or Blio book store for you, to support and enhance our communications with you, or for other business purposes. We may share your personal information outside of K-NFB, with companies that perform marketing or other services on our behalf and at our direction. We may engage third parties to help deliver Blio ads, offers and other online communications. These companies may collect and use information about you to help us better understand the effectiveness of our offers, promotions and types of advertising that appeal to our customers. Third party service providers and suppliers that are providing services for us are required to keep confidential the information received on behalf of K-NFB and are not to use it for any purpose other than to carry out the services they are performing for us. We may enhance or merge your information collected online with other information you provide us through other sources including but not limited to product registration, call centers, rebate programs, sweepstakes, or surveys, or data from third parties for purposes of marketing products or services to you.

We may share personal information if the disclosure is done as a part of a purchase, transfer or change of control of our services or our assets (e.g., in the event that substantially all of our assets are acquired by another party, personal information may be one of the transferred assets).

Cookies and Various Technologies

We use technology to help us deliver customized visitor experiences and understand trends and patterns.

We may engage third parties to collect non-personal information using "cookies" and/or other industry standard technologies (e.g., clear GIFS) to generate statistics or measure and analyze website activity in order to improve K-NFB web functionality and deliver content specific to you and to better manage advertising of our products. The collected data also helps us determine which product, service or support information may be appropriate for you and to help us maintain an efficient shopping experience for you.

You can set your browser to notify you before you receive a “cookie” or to turn off “cookies” completely. If you do so, however, some areas of our site may not function properly.

Information Security

K-NFB protects the quality and integrity of your personal information in accordance with commercially reasonable standards. We use industry-standard encryption technologies when transferring and receiving credit card numbers to help us keep your information secure.  Should you wish that your Credit Card information not be stored, please make the removal of credit card information request to Customer Support, in which case, all credit card information will be removed from your account.

You should be diligent about maintaining the secrecy of your passwords and your account information. If you notice any inaccuracies in your personal information, please contact us immediately. While K-NFB strives to protect your personal information, we cannot guarantee or warrant the security of any information you transmit to us.

Third Party Web Sites

This Site and the Blio eReading Application may contain links to other third party web sites that are not operated by us. We are not responsible for the privacy practices or the content of such third party web sites. The information practices of those third party web sites are not covered by this Privacy Statement.

Children's Privacy

K-NFB does not seek to collect personal information about children through its Web site. If you are under the age of 18, please do not provide any personally identifiable information to us through this website.

In compliance with the Children's Online Privacy Protection Act ("COPPA"), as such may be amended from time to time, if you are under the age of 13, you are asked not to provide any information to us either through downloading any Service Software, using the Service, participating in or entering any promotions, contests or sweepstakes related to the Service, or through any other activity. If we have any knowledge that you are under 13 years of age and without express parental consent, any information you submit will not be retained by us.

Notification of Changes

From time to time, we may choose to change our privacy practices and this Privacy Statement. We will notify you of material changes to the Privacy Statement by posting a revised Privacy Statement at this Web Site. We recommend that you check back at this Web Site on a periodic basis to review the then current Privacy Statement.

Questions regarding our privacy statement

If you have any questions about this Privacy Statement or our privacy practices, please contact us at: This Privacy Statement is effective as of September 1, 2010.